About Custom Phenolic Labels

Engraving in Kennesaw since 1987.

Custom Phenolic Labels is the industrial engraving division of Mike's Trophies & Awards of Atlanta — a second-generation, family-owned business in Kennesaw, Georgia. We produce durable, code-compliant engraved identification for electrical, industrial, and commercial work.

Kennesaw engraving shop and production workspace
Our story

Built for permanent, reliable identification.

Phenolic labels came out of a simple industrial need: permanent, reliable labeling. Ordinary printed and stick-on labels fade or peel under heat, chemicals, moisture, and abrasion — so layered engraving materials were adopted to give markings that stay readable for years, engraved into the material itself rather than printed on top.

That's the work we've specialized in since 1987. CPL was created as a dedicated division to focus exclusively on electrical, industrial, and commercial identification, while the parent company continues to serve the awards and recognition market.

The people behind the operation

Two generations, one Kennesaw facility

Burton J. Wheeler

Owner · Second generation

Burton manages production, customer relationships, and quality control across every order that leaves Kennesaw. His hands-on experience covers rotary engraving equipment, phenolic and lamacoid materials, and the identification standards electrical contractors and industrial facilities rely on.

Mike Wheeler

Founder · Established 1987

Mike founded the business in 1987 and established the production systems, material specialization, and customer relationships the company still runs on today. That foundation remains part of every order produced by CPL.

What makes us different

38 years of specialized engraving

38 years of experience

Electrical and industrial identification since 1987, through changing codes, standards, and substrate technology.

In-house on every order

Every label is engraved at the Kennesaw facility with no outsourcing, keeping quality and turnaround under control.

Material expertise

Phenolic, lamacoid, bakelite, and specialty industrial substrates matched to the application.

Code-conscious production

Identification formatted for the standards and inspection requirements contractors and facility managers work under.

Direct owner involvement

Customers reach the team that produces their order, with accountability from quote through finished labels.

5.0175 GOOGLE REVIEWS
38+YEARS ENGRAVING
2ndGENERATION FAMILY-OWNED
8PRODUCT LINES
100%ENGRAVED IN-HOUSE
Where the business is headed

Expanding our national footprint

Growing in industries that need durable, code-compliant identification — and lack a supplier with our depth of production experience.

Solar PV labeling

NEC 690 compliance creates specific identification demand as commercial and utility solar expands across the Southwest, Texas, and the Southeast.

Data center infrastructure

Operators in major markets need electrical panel and cabinet labeling that meets NEC requirements and internal asset-management standards.

Find us

30 minutes northwest of Atlanta.

3073 Cherokee St NW, Suite B
Kennesaw, GA 30144
Mon–Thu 9:30–4:30 · Fri 9:30–2:30
Contact & directions →
Mike's Trophies and Awards storefront at 3073 Cherokee Street in Kennesaw, Georgia

From a single nameplate to a full-facility package.

Submit specs online, or call the production team. We review every inquiry and respond with lead time, pricing, and material recommendations before production begins.

Engraving in Kennesaw since 1987. specification overview

Continue planning the identification package with Frequently Asked Questions.

Related production and ordering guidance is available through How It Works.

Get a Fast Quote

Send your specs, label list, or panel schedule. Most quotes go out within one business day, call for same-day rush production.

3073 Cherokee St NW, Suite B
Kennesaw, GA 30144
Mon–Thu 9:30–4:30 · Fri 9:30–2:30
Ready to quote your project? Most quotes within one business day.